Order & Enquiry Intake & Router

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Sales & Quoting

Order & Enquiry Intake & Router

Every enquiry from email, WhatsApp and IndiaMART, captured, classified and routed instantly.

Captures enquiries and purchase orders arriving across email, WhatsApp, web forms and marketplaces (IndiaMART/TradeIndia), classifies them, extracts key fields, and routes them to the right sales engineer or RFQ engine with an auto-acknowledgement.

<2 min

first response to enquiries

0

leads lost across channels

100%

enquiries logged & tracked

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The impact

No enquiry is missed or delayed, and every lead gets an instant, professional first response.

<2 min

first response to enquiries

0

leads lost across channels

100%

enquiries logged & tracked

Who it's for

  • Manufacturers paying for IndiaMART/TradeIndia leads
  • Teams fielding enquiries across email, WhatsApp and web forms
  • Sales heads who suspect leads are slipping through cracks
  • Businesses without a reliably up-to-date CRM

What you get

  • Unified omni-channel enquiry inbox
  • Classification + field extraction (product, qty, location, urgency)
  • Instant branded auto-acknowledgement
  • Rules-based routing to the right engineer or quote engine
  • CRM/sheet logging with SLA timers and an open-enquiry board

The pipeline

How it works, end to end.

Every step is built, benchmarked, and wired into your stack. Here is exactly what happens.

1

Omni-channel capture

Enquiries from email, WhatsApp, web forms and IndiaMART/TradeIndia are pulled into one inbox.

2

Classify & extract

The AI tags enquiry vs PO vs support, extracts product, quantity, location and urgency, and detects language.

3

Auto-acknowledge

An instant branded reply confirms receipt and sets expectations (e.g. quote within 24 hrs).

4

Route

It assigns to the right sales engineer by product/region/load, or hands RFQs straight to the quote engine.

5

Log to CRM

Every enquiry, with full context, is created/updated in your CRM or sheet with an SLA timer.

6

Human checkpoint

Sales leads see a live board of open enquiries, owners and ageing, so nothing sits unattended.

Under the hood

The data flow, wired into your tools.

Reads

  • IndiaMART/TradeIndia lead feeds
  • Inbound email and web-form submissions
  • WhatsApp messages (multi-language)
  • Customer and product masters
Order & Enquiry Intake & Router agent

Produces

  • Classified, field-extracted enquiry records
  • Auto-acknowledgement messages
  • Routed assignments to sales engineers
  • Live open-enquiry board with SLA ageing
Plugs intoIndiaMARTTradeIndiaWhatsApp Business APIEmailWeb formsCRMGoogle Sheets

Before & after

What changes once it ships.

IndiaMART leads sit in a portal nobody opens

Every marketplace lead routed into one tracked pipeline

Customers wait a day to hear back, if at all

Branded acknowledgement in under two minutes

CRM half-filled, leads owned by no one

100% of enquiries logged, owned and SLA-tracked

Why it matters

The business case

Manufacturers pay IndiaMART/TradeIndia ₹1–3 lakh a year for leads, then lose a chunk of them simply because the lead landed in a portal nobody checked or a WhatsApp that scrolled past. A lead that gets a reply in under two minutes converts far better than one answered the next day. Capturing every enquiry across channels and acknowledging it instantly protects the marketing spend already made and lifts conversion, which makes the payback obvious to any sales head.

FAQ

Order & Enquiry Intake & Router: your questions, answered.

Does it really pull from IndiaMART and TradeIndia?+

Yes. We integrate with IndiaMART/TradeIndia lead feeds (and your website forms, email and WhatsApp) so marketplace leads land in the same routed pipeline instead of a separate portal nobody checks.

How fast does a customer get a reply?+

Acknowledgement is near-instant, typically under two minutes, with a clear next step, so the customer never wonders if their enquiry was received.

Can it handle Hindi and regional-language messages?+

Yes. It detects and understands Hindi and major regional languages on WhatsApp and replies appropriately, then normalises the data for your team in English if you prefer.

Does it replace our CRM?+

No: it feeds your CRM (or a simple sheet if you don’t have one). It’s the capture-and-route layer that makes sure your CRM is actually complete and current.

How does routing decide who gets the lead?+

By rules you set: product line, region, customer tier, or round-robin load balancing, so the right engineer owns it and SLAs are tracked from minute one.

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Share a few details and we’ll come back with a tailored automation plan. No charge, no obligation.

We’ll never sell your details. No charge, no obligation.